Business Mission Statement

Reasons for implementing this business, "All Skate," is to bring a friendly-oriented hot spot for young adults from ages 21- 25 that want to become a part of the Las Vegas scene. It is in our best interest to cater to the memories of the past teen generation that were involved in fun and exciting activities on the weekends to prove their independence to their parents. As a fast paced society, we feel as a company that it is important to never forget our childhood memories. It is our objective as a company to provide a enticing, fun experience that combines music, dance, and social gatherings all into one nightclub. "An organization exists to accomplish something, and this purpose should be clearly stated. Forging a sound mission begins with the following questions: What is our business? Who is the customer? What do consumers value? What should our business be? These simple-sounding questions are among the most difficult the company will ever have to answer. Successful companies continuously raise these questions and answer them carefully and completely." pg 39 This is a nightclub that will attract a youthful, yet mature audience and as a bar/restaurant; we will serve easy food entrees, premium alcoholic beverages, and our exceptional customer service. It is most important that we give our customers an unforgettable experience and become embedded within the community.  "The company’s mission should be market oriented, realistic, specific, motivating, and consistent with the market environment. The mission is then transformed into detailed supporting goals and objectives, which in turn guide decisions about the business portfolio. Then each business and product unit must develop detailed marketing plans in line with the company-wide plan." pg 40